At the heart of a project
Created in 2009, the regional programme Je t’aime mon cœur (I love you, my heart) fights against the risk factors of cardiovascular disease. Thanks to this programme, people who have been previously identified by their GP can benefit, free of charge and according to their needs, from dietary monitoring, psychological support, smoking sessions and adapted physical activities. Since its launch, nearly 4,000 people have been accompanied by a team of paramedical professionals.
Déclic Communication has accompanied the programme since its inception. Our team gathered its skills to create a real identity for Je t’aime mon cœur and to develop an efficient multi-channel and multi-target strategy. Logotype, corporate identity, campaign visuals, commercial documents, posters, 4-page leaflets, booklets, goodies, website, Facebook advertising… A real global work provided by our agency to make the programme known and valued.